Anne McMullan

Anne McMullan is an honours graduate in language and creative arts and additionally holds post graduate degrees in Marketing, PR, and Cultural Management. She is Senior Director at Visit Belfast, heading up the Marketing, Communications and Commercial Partnership Department.

Having joined Visit Belfast in 2008, her responsibilities include the development and execution of city marketing campaigns in the Island of Ireland, Great Britain and Europe; the delivery of Visit Belfast’s business plans, engaging with local and international media; and the development of the agency’s commercial and partnership platforms.

With 25 years marketing communications experience, Anne was previously Head of Business & Tourism Marketing at National Museums NI.

Anne also sits on the Board of the Northern Ireland Tourism Alliance (NITA) and is passionate about driving the city and region’s visitor economy.